brand identity design
BRAND MEDIA SHOOT
Our Brand Identity Service begins with a custom Brand Media Shoot, which include professional portraits with a lifestyle vibe, so we can show the real you in your photos. We also include a styled brand shoot allow us to create a library of images to use for your website, marketing, and social media content to provide the best first impression of you as the face of your brand. Last, we shoot short video reels to give you a mix of content to use where you need it.
Mood BoarD + Color palette
After filling out our Branding Questionnaire, we hold a Video Chat Meeting 7-10 Days prior to the start of your Branding Project. We then create a joint Pinterest Board where we gather ideas & inspiration. Your Mood Board & Color Palette are created based on the images curated in the Pinterest Board.
LOGO PROTOTYPES + VARIATIONS
Next we move to the logo development. Clients are given 4-6 logo variations, from which clients are given 3 included variations by request.
brand identity board
After the Mood Board & Color Palette are approved, and the client has finalized the logo choice; we put together the Brand Identity Board. This is a map to all the visual elements of your Brand Identity.
SOCIAL MEDIA BRANDING
We are firm believers that your audience should get a seamless experience every time they come in contact with you. We include branding on every social media site you use, to direct people to your chosen Core Platform and make you easily recognizeable everywhere online. From Facebook Business Page, Personal Pages, & Groups; to Instagram Profiles, Twitter, Snapchat, LinkedIn, and anywhere else you are present- we make sure you look polished & professional everywhere.
DIGITAL MATERIAL DESIGN
Different clients require different digital materials, but up to three are included in our Brand Identity Design Service.
Choose from Keynote Design, Sales Pages, Landing Pages, Email Marketing Templates, Blog Post Layout Design, Podcast Branding, Video Intro Design, or PDF/E Book Design.
print material design
Our clients receive up to three print materials designed in our Brand Identity Design Service. The digital files will be sent to clients, who are responsible for ordering print materials from their preferred print lab. Please notify Rosemary of Print Lab choice prior to design, as we design to lab specifications. We can also recommend “to the trade” labs for upscale printing on specialty paper, inks, or letterpress.
BRAND STYLE GUIDE
To complete your Brand Identity Design, clients receive a PDF Brand Style Guide to help them create a cohesive, seamles experience for their customers and clients. Our brand style guide includes an Ideal Client Persona Story to get in the minds of your dream client, a glossary to use in the copy of your content, color codes, font files, digital elements to use when you or your graphic designer create materials in the future, and more.